Thursday, April 25, 2013
Piggly Wiggly shopper Parker Kaufmann has been stopping by The Pig for groceries for just about 25 years, ever since she moved to South Carolina. Monday when she visited her regular Sea Island Shopping Center store, she wasn’t grabbing Certified S.C. Grown vegetables or picking up milk in the dairy aisle, she was dropping by to collect a cool $20,000.
Kaufmann, of Mount Pleasant, received the grand prize in Piggly Wiggly’s Local Since Forever Giveaway — an in-store game that rewarded shoppers for supporting their communities by shopping locally.
As part of her grand prize, Kaufmann also had the opportunity to select a local school that would receive an additional $5,000 donation courtesy of Piggly Wiggly. Kaufmann and her family decided that Moultrie Middle School in Mount Pleasant would be able to best use the award.
“The experience is just too big to wrap my mind around!” said Kaufmann. “I don’t usually do things like giveaways, but I’d bring the game pieces home after shopping at my Piggly Wiggly, and my 13-year-old son would sort through them. He would stick them on the collector card for me. I had a few pieces, and I thought, ‘Oh, I should enter and maybe I’ll win a small prize.’ I never expected that I’d be deciding what to do with $20,000!”
The Pig was happy to help Kaufmann donate an additional $5,000 to Moultrie Middle School. The youngest member of the Kaufmann family, 13-year-old Kirk, attends Moultrie Middle School along with nearly 900 other students in the Mount Pleasant community. Kirk is excited to see the donation in action, helping his school and classmates.
“We are simply thrilled and so appreciative of this generous gift from the Kaufmann family and Piggly Wiggly,” said Anna Dassing, Moultrie Middle School Principal. “We’re exploring ways we could use the funds including a sound system for our gym, an outside basketball court for students or a curtain for our theater stage. The Kaufmanns and Piggly Wiggly have given our students the opportunity to expand their horizons further than they could have before.”
“Quality education for our kids is perhaps the single most important aspect of a thriving community. Piggly Wiggly is glad we can play our part to help support our schools – whether we’re donating food for fundraising cookouts or money raised during our Piggly Wiggly Charity Classic golf tournament,” said David Schools, Piggly Wiggly Carolina Company president and CEO. “I know the folks here at Moultrie Middle School face incredible challenges every day to deliver the foundation our kids need. It’s a tough job, and we thank and salute our teachers and are proud to support our local schools.”
Piggly Wiggly hosted the Local Since Forever Giveaway to celebrate shopping locally. Pig shoppers claimed nearly 24,000 prizes and discounts including free groceries for a year, free gas, local weekend getaways and local food prize packs during the giveaway. Piggly Wiggly is proud to be part of this community for generations and to say thank you to shoppers like Kaufmann.